Impact
+215% Mobile Conv.
Timeline
6 Weeks
Role
End-to-End Dev
The Challenge
EcoStyle struggled with mobile retention. I implemented a headless Hydrogen storefront with optimistic UI updates. The result? A 'native app' feel on the mobile web, driving mobile conversion rates up by 215% in the first quarter.
The Solution
I approached this problem by first analyzing the core user friction points. Utilizing my rapid prototyping framework, I iterated on distinct design directions before settling on the final architecture. The solution leverages modern caching strategies to ensure instant transitions.
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